🌳 Elmia Wood, forest data is scaling up, and forestry attracts impact investors worldwide

Jens Isbak

Welcome to this week's newsletter 👋🏻

From the tall pines of Småland to the buzzing paths of Elmia Wood, this week we’re deep in the forest tech frontier. New tools, bold visions, and powerful data are reshaping what forestry looks like—and who’s getting involved. Whether you're a landowner, investor, or just curious about the future of our forests, there's a lot to take in.

💬 In this issue:

Foresting Tomorrow #33: Live from Elmia Wood 🎙️
Feature story: What we learned about data, AI, and scale at Sweden’s biggest forestry fair 🌲
Success story: Why global investors are pouring money into sustainable forestry 🌍
Product update: [Coming soon] 🪵
Further reading: Impact, innovation and insight 📚

Let’s explore! 👇
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🎙️ Podcast episode 33: Live from Elmia Wood

In this episode, we took the podcast to the Swedish woods—broadcasting directly from Elmia Wood 2025, one of the world’s leading forestry fairs. Our guests were Bolette Pedersen (CEO) and Mads Esbensen (Investment Specialist) from Aeon Group.

Together, we explored how forest data is no longer just documentation—it’s the fuel for smarter decisions, credible reporting, and scalable impact. From carbon credits to AI-driven forest maps, here’s what we learned.

🌳 Listen to the latest episode of Foresting Tomorrow here 🌳
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‍🌱 Feature story: Forest data is scaling up. What we learned at Elmia Wood 2025

Forestry is evolving—from gut feeling to real-time insight. At Elmia Wood, we saw how new tools, investors and regulations are pushing the sector towards greater traceability, precision and collaboration.

Read our full article to discover five big insights from the fair, including:

Why documentation is your “license to operate”
How forest owners can prepare for investor demands
What AI, LiDAR and satellite data might unlock next

📄 Read the full article here →
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🌍 Success story: Forestry attracts impact investors worldwide

According to the GIIN’s latest market report, nearly half of all impact investors expect to increase their allocations to forestry over the next five years. Why? Because the sector offers rare overlap between climate, biodiversity, and solid returns.

New data from GIIN’s forestry benchmark highlights:

117 investments across 27 countries
Project types ranging from reforestation to carbon markets
Strong potential for social co-benefits like Indigenous stewardship and rural job creation

📊 Explore the GIIN insight →
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🪵 Product update: [Coming soon]

We're cooking something big! Stay tuned
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☀️ Summer break

Foresting Tomorrow is taking a short summer break—but we’ll be back in August with fresh stories, new guests and more insight from the future of forestry.

Until then, enjoy the woods—and thanks for listening.
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